How do I decide on the right fundraising target? How Much Capital Should I Aim to Raise? What’s the Right Fundraising Amount for My Startup?
Reasonable Expectations
Fundraising takes effort—it’s more than just posting a profile and waiting for funds. Success requires independent marketing, persistence, and active outreach.
When setting your goal, consider:
- Network size – A larger network improves fundraising potential.
- Time commitment – More effort in marketing increases success.
- Expected contributions – Set a goal that aligns with realistic donor interest.
Smaller, achievable goals with ample execution time are the best approach.
Raise Amount
Choosing the right raise amount means balancing business needs with a realistic target. Equity and convertible debt fundraises are based on the amount a company requires to grow. The final amount raised depends on investor agreements and SEC filings.
Key Considerations:
- Fundable does not limit oversubscription or undersubscription.
- Companies should assess how much funding is necessary for continued growth.
- Fundable does not process or facilitate these transactions.
A well-planned goal and active fundraising strategy increase the chances of success.